Aggrey Wandia

Facebook influencer marketing is one of the most effective social media strategies. It involves businesses partnering with individuals with a large and engaged social following. This article explains how and why you should work with influencers and what mistakes to avoid. Influencers or public figures use their personal brand to market your products or services […]

Competitor website analysis is the process of analyzing the strengths and weaknesses of those sites competing for the same keywords and target audience as your own website. It is fundamental in SEO, as it shows you areas you can optimize to increase your website traffic. For instance, by analyzing your competitor’s websites, you can find

Affiliate marketing is one of the most popular ways publishers earn passive income online. You earn a one-time or recurring commission for every sale (action) made through your unique link. This article summarizes the 20 best affiliate programs and networks for beginners. But first, do you know the difference between an affiliate program and an

A complete SEO audit refers to a thorough analysis of a website’s search engine visibility and performance. It aims to identify areas that need improvement and optimization. If you’re stuck with auditing your site (or your client’s), we have a free step-by-step SEO checklist for you. The audit entails reviewing and scrutinizing different aspects of